It Starts with Us

Since this time last year, TAG has hired 14 full-time team members—a large percentage of our current workforce. Our growth period began before that, morphing, ebbing and flowing through COVID, The Great Resignation, and now a series of industry shifts that we all have in common. How did we weather all this and come out the other side with a stronger, more diverse team than ever? At TAG, we believe that our people are the cornerstone of our success. Because of that, as a recruitment team, we are not just filling positions; we are shaping the essence of our company culture. Here’s a closer look at how our recruitment efforts set the stage for a supportive, vibrant, and ultimately thriving workplace.

1. Understanding People Are the Foundation of Our Company

Every company is only as strong as its people, particularly when your business operates as a services model. Our services are a combination of our people and the finished product of the work. At TAG, we recognize our employees are more than just team members—they are the foundation of our entire operation. Their skills, values, and attitudes directly influence our work environment and the quality of our output. That’s why we place such a high value on the recruitment process. Our team is not just hired for their skill sets; they are carefully chosen to align with our company's vision and mission.

2. Cultivating Culture Through People

Cultures can happen by default, but the best ones are built purposefully. Each new hire is an opportunity to shape and add to our remote work environment by reinforcing our core values and setting the tone for day-to-day interactions. During our hiring process, we have intentional conversations with candidates surrounding our values to make sure our culture is continually enriched. Do we go out and find candidates who are doing excellent work in our field? Of course. We have several ways we do this through research, sourcing and employer branding. But we know that a working relationship will be the most successful fit on both sides when we’re aligned on values and able to work together on shared goals. Recruitment’s role in this is discerning which candidates will seamlessly integrate into our existing framework as well as which ones will bring a fresh perspective to elevate our work- culture adds. This intentionality ensures that every new addition strengthens our team and enhances our collective spirit. 

3. Success and Excellence Tied to Team Contributions

Our agency’s success and commitment to excellence are directly tied to the individual and collective contributions of our team. Coupled with our diversity efforts, which we measure with key HR and Recruitment metrics, values alignment creates opportunities for both thought diversity and job fulfillment. It’s not about group think. A new perspective can shed value on a customer’s perspective for a client, or challenge the group to think outside of the box. Each person’s contributions add to the overall success of TAG- from Operations to QA to Ecommerce and beyond. It’s our people who drive us forward, reinforcing our reputation for outstanding work. Our focus on recruiting talent that elevates our collective efforts ensures that we remain at the forefront of our industry. 

In summary, at TAG, the recruitment process is much more than a series of interviews and assessments. It’s a strategic effort to build a team that embodies our culture, which drives our success. By being deliberate in our hiring practices, we not only fill positions but also enhance our culture, uphold our values, and contribute to our ongoing commitment to excellence. The people we bring on board are integral to shaping our future and achieving our shared goals.